December 4, 2022

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VNAT and NBCUniversal join hands to promote Vietnam tourism

Delegates taking memento photo (Image: TITC)

In the first 6 months of 2022, Vietnam tourism has recovered robustly welcoming 60.8 million domestic customer arrivals, surpassing the aim of the total calendar year 2022.&#13

On 22nd July, Mr. Nguyen Trung Khanh, Chairman of Vietnam National Administration of Tourism (VNAT) has a conference with Ms. Emma Sirca – Vice President, NBCUniversal, APAC, Consumer and Company Partnerships on media cooperation for restoring Vietnam tourism in the new usual context.

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Ms. Emma Sirca, Vice President NBCU (Center-still left) and Ms. Sharon Koh, Senior Account Director, NBCU, APAC (Center-appropriate) at the conference (Image: TITC)

NBCUniversal attends in fields of society, lifestyle audio, sporting activities, and tourism participated in quite a few world wide gatherings, intercontinental awards such as red carpet activities, celebrity sponsorship and collaboration programmes.

At the assembly, Ms. Sharon Koh, Senior Account Director, NBCU, APAC, shared concepts and solutions in advertising and marketing Vietnam tourism to the earth. NBCUniversal can elevate journey inspiration through marketing, introducing the wonderful scenes of Vietnam associate up with influencers, well known Youtubers all-around the planet observe up carefully with specific metrics to identify whether or not the approach of reaching the viewers is efficient or not. Vietnam can uphold the media marketing in the fields of culinary, tradition and traditional crafts.

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Overview of the conference (Photograph: TITC)

Ms. Emma Sirca hugely praised the restoration procedure of Vietnam tourism submit Covid-19. With the recent pattern of international tourism recovery, it is very essential to advertise all the beauties of Vietnam, from the range of character, tradition, and working experience pursuits to catch the attention of travelers.

VNAT’s Chairman Nguyen Trung Khanh sent out appreciation to NBCUniversal for proposing media cooperation prospects for Vietnam throughout the period of time of tourism restoration publish the Covid-19 pandemic. At the same time, he feels grateful for the supportive media from NBCUniversal in tourism activities of Vietnam in the past couple several years.

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VNAT’s Chairman Nguyen Trung Khanh and leaders of Tourism Advertising Department and Global Cooperation Department (VNAT) at the conference (Image: TITC)

In the very first 6 months of 2022, Vietnam tourism has recovered robustly welcoming 60.8 million domestic customer arrivals, surpassing the target of the full 12 months 2022 at the same time, welcoming 600,000 global arrivals. Notably, according to Google Location Insight statistics, the range of international lookup volumes about Vietnam tourism is in the top expansion amount in the globe, achieving 1000% in June in comparison to the very same period of time very last 12 months, said VNAT’s Chairman Nguyen Trung Khanh.

The decision to reopen Vietnam tourism below new usual ailments is a person of the most essential and suitable choices, affirmed VNAT’s Chairman. Vietnam is 1 of the 4 ASEAN countries and among the 52 international locations in the earth to thoroughly reopen  tourism. The travel plan for Vietnam tourism is the most open in the ASEAN area and in Asia.

Talking about at the meeting, leaders of Tourism Internet marketing Department and International Cooperation Division (VNAT) hugely appreciated the professionalism of NBCUniversal. Also, exhibiting their goodwill in functioning with NBCUniversal on a precise and detailed approach to introduce Vietnam in the media. At the exact same time, advised NBCUniversal to cooperate in functioning with localities and significant tourism enterprises in Vietnam to make improvements to effectiveness in extensively promoting Vietnamese tourism to worldwide mates.

With regards to the media cooperation, VNAT’s Chairman Nguyen Trung Khanh said, VNAT hopes to acquire excellent help from NBCUniversal in upholding media advertising for Vietnam tourism in the close to upcoming.